The DS 3 aims to stand out in the crowded small premium SUV market with its distinctive design, but ultimately delivers an average experience in most other areas. While boasting generous standard equipment, it commands high prices compared to competitors, failing to match their overall quality and refinement.
Design and First Impressions
The DS 3 makes a bold statement with its unconventional styling. From the prominent front grille to the unique windowline and deployable door handles, it’s instantly recognizable. The interior continues this theme, featuring geometric shapes, tactile materials, and a generally premium feel. However, the focus on aesthetics often comes at the expense of usability. Controls are hidden or touch-sensitive, making simple adjustments frustrating, especially while driving.
Performance and Driving Experience
The DS 3 prioritizes comfort over sportiness. It handles reasonably well in town, but lacks the engaging driving dynamics found in rivals like the Ford Puma. The hybrid and electric powertrains offer adequate power, with the E-Tense EV providing a respectable range of up to 248 miles on a single charge. Still, it doesn’t deliver the exhilarating acceleration of some competitors, such as the Volvo EX30, which offers significantly faster performance.
Interior and Practicality
Inside, the DS 3 continues to prioritize style over practicality. While materials are generally high quality, the cabin layout is unconventional and sometimes awkward. Controls are often hidden or difficult to use, and the boot space is smaller than competitors like the Volkswagen Polo. The driving position isn’t ideal either, with limited seat and steering wheel adjustment.
Running Costs and Value
The DS 3’s pricing is aggressive, starting around £33,000 for the base hybrid model, with the electric E-Tense costing even more. While depreciation is relatively high, the EV qualifies for government incentives. Hybrid models return up to 62.1 mpg, while the electric version offers a competitive range. However, insurance costs are higher than some rivals.
The Verdict
The DS 3 makes a strong first impression with its bold design, but ultimately falls short of delivering a truly competitive experience. It is a comfortable and stylish choice for buyers who prioritize appearance over practicality and driving dynamics. However, those seeking a more well-rounded and refined small SUV should consider alternatives from Ford, Volvo, or Peugeot.
