Chery’s Jetour brand has officially entered the pre-sale phase for its expanded Traveller series, introducing two new variants: the Traveller Plus and the Traveller Plus C-DM. Aimed at capturing both traditional off-road enthusiasts and those seeking efficient long-distance travel, these models enter the market with competitive starting prices between $27,500 and $31,900 USD.
Versatile Configurations and Design
The new Traveller models are designed to balance rugged aesthetics with increased utility. While maintaining the signature JETOUR light grille and matrix headlights, the “Plus” variant features a significantly extended body—growing by 249mm to reach a total length of 5,034mm.
To accommodate different family needs, both models are available in five-seat or seven-seat configurations. The exterior design remains boxy and functional, featuring:
– 20-inch matte wheels as standard.
– A repositioned rear license plate holder to optimize the bumper design.
– An electric suction tailgate for easier access.
– A specialized external storage box at the rear.
Off-Road Capability vs. Hybrid Efficiency
Jetour is targeting two distinct types of drivers by offering two different powertrain philosophies. This dual approach allows the brand to compete in both the traditional internal combustion engine (ICE) market and the rapidly growing plug-in hybrid (PHEV) segment.
The Traveller Plus (ICE)
Designed for traditional driving, this model utilizes a 2.0TGDI engine paired with an 8AT transmission. It delivers 251 hp and 390N·m of torque, supported by the XWD intelligent four-wheel-drive system. This system includes BorgWarner technology and an intelligent limited-slip differential, ensuring the vehicle can handle challenging terrains.
The Traveller Plus C-DM (PHEV)
The C-DM variant is built for high performance and extreme range. Using the Kunpeng Super Performance Hybrid system, it delivers a massive 610 hp and 920N·m of torque.
– Electric Range: Offers pure electric driving up to 212km (CLTC).
– Total Range: Can reach a combined distance of up to 1,300km, making it a viable option for long-distance travelers looking to minimize fuel stops.
Note on Terrain Performance: While the ICE model offers a 220mm ground clearance and a 700mm wading depth, the C-DM hybrid models feature a slightly lower clearance of 205mm, reflecting the typical trade-offs between hybrid battery placement and extreme off-road geometry.
A Tech-Focused Interior
Inside, the Traveller focuses heavily on “smart” luxury and passenger comfort. The cabin is anchored by a 15.6-inch 2.5K central display powered by a Qualcomm 8255 chip, utilizing advanced AI models from iFLYTEK and DeepSeek to enhance user interaction.
Key Comfort Features:
– Premium Seating: 10-layer comfort structure with diamond stitching; includes heating, ventilation, and an 8-point massage for the driver.
– Passenger Amenities: A “Queen’s Seat” mode for the front passenger and heated second-row seats with integrated trays.
– Space Optimization: The cabin offers 65 storage spaces and a maximum cargo volume of 1,653L, which can be configured into a 2-meter sleeping area —a feature specifically designed for “car camping” trends.
– Audio: The C-DM models are further enhanced with a 16-speaker system and a dedicated trunk subwoofer.
Conclusion
By offering both a high-torque traditional engine and a high-range plug-in hybrid, Jetour is positioning the Traveller series to appeal to a broad spectrum of adventure seekers. The combination of expanded interior space and advanced AI integration suggests a strategic move to turn the vehicle into a mobile living space for modern travelers.
