Long Ge had to eat his words. Or rather, speak them out on camera.
The Chinese electric vehicle giant BYD won its second-instance defamation case. The court ordered the blogger “Long Ge Talks EVs.” To apologize. And to pay two million yuan. Roughly 293,00 USD. Ifeng reports it all.
The blogger admitted in his apology video that his comments on BYD’s battery and motor systems were “improper remarks” without technical evidence.
It started with repair videos. He talked about BYD cars. He made claims about their core tech—the battery, the motor, the electric controls. No proof. Just vibes and assertions. The court didn’t like that. They saw fabrication. False information that hurt BYD’s commercial reputation. So the judges pulled the plug. Stop the infringement. Eliminate the impact. Say sorry. Pay up.
This wasn’t a surprise. At least not to anyone who tracked the legal moves since December 2025. BYD already had the first-instance win back then. Their legal department called it what it was: misleading content on Douyin and WeChat. The blogger’s network includes accounts like “Managedian New Energy” and “Managedian New Energy auto Repair.” They are all linked. They are all on the hook.
Is this isolation?
Hardly. Great Wall Motor and XPeng have faced similar skirmishes with online creators. It’s a messy space out there. Long Ge isn’t even done. He faced another suit. This time with Seres and Aito-brained vehicles. Another ruling came down. Another fine. 160,00 yuan. About 23,00 US dollars. Just another bill on his desk.
BYD isn’t silent about this either. Li Yunfei. Brand and PR general manager. He took to social media to draw the line. Objective criticism? Fine. Factual reporting? Good. But fabrications? That gets hit with legal hammers. They accept the truth. They sue the lies.
Why does this matter right now?
Look at the sales numbers. April 2026 saw 314,10 EVs leave showrooms globally. China EV Data Tracker counted them. It was up from March. A 6.2 bump. But compared to last year? Down 15.7%. A slip. March had nearly 300K units. December was huge—over 414K.
The market breathes. It shifts. And while sales dip and rise, the legal teams stay sharp. Long Ge published his apology. The money is owed.
The screen fades black on his video.
The next lawsuit probably doesn’t
